Building a travel brand's digital presence from the ground up.

The thinking.
And the doing.

Epic Horizons Safaris is a Kenyan tour operator offering personalised safari experiences across Kenya and other East African destinations.

I worked on developing the company's digital presence, starting with its website and extending across social media and travel discovery platforms.

The project involved bringing together different digital touchpoints to create a consistent brand experience and make the company more accessible to potential travellers.

My role & contributions

• Designed and developed the company website.
• Established and developed its social media presence.
• Developed digital brand messaging and communication.
• Created content showcasing safari destinations, experiences and travel packages.
• Developed promotional campaigns for destinations including the Maasai Mara, Amboseli and Lake Nakuru.
• Worked on the company's SafariBookings presence and tour presentation.
• Created branded itineraries and travel marketing materials.
• Managed prospective client enquiries and supported personalised safari proposals.
• Developed content aimed at reaching international travellers.